社會網絡、創新能力與經營績效關聯性之研究

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题名:	社會網絡、創新能力與經營績效關聯性之研究
其它题名:	A Study on Relationships among Corporate Social Network, Innovation Ability and Firm Performance
作者:	黃小曼 HUANG, HSIAO- MAN
贡献者:	劉俊儒;許恩得 LIU,CHUN-JU;HSU,EN-TE 會計學系
关键词:	結構洞;中心性;經營績效;創新能力;社會網絡 Centrality;Business performance;Innovation ability;Social network;Structure holes
日期:	2013
上传时间:	2014-02-17T03:58:36Z (UTC)
摘要:	在全球化的競爭下，台灣高科技產業每年投入大量的資源進行研發，以求提升經營績效。此外，善用社會網絡的關係，是全球化時代企業重要的經營策略。本研究將社會網絡、創新能力與經營績效同時納入討論，並以台灣電子產業為研究對象，以中心性和結構洞數值量化社會網絡指標，並分別以研發費用與專利權作為創新能力的投入與產出的替代變數，討論創新能力與社會網絡對經營績效所扮演之角色。本研究發現:創新具有扮演社會網絡與經營績效之間的中介角色。當企業的網絡關係較強時，社會網絡能夠提升企業的創新能力，進而產生較好的經營績效。 In a globalized competition, Taiwan's high-tech industry spends a lot of re-sources for research and development. How to use social networks wisely to im-prove performance is an important business strategy for a company in the era of globalization. In this study, I take these three variables: social network, innovation and business performance into consider. The data come from the USPTO database which are TSE and OTC listed firms, and qualify centrality and structure holes as social network’s index, and R&D expenses, patents as innovation inputs and output proxy variables, then discuss innovation ability and social networks on the role of business performance. The study found that: Innovation activities play an intermediary role between and business performance and social networks. When the relationship is strong on network, Social networks will enhance the company's innovation ability, thus resulting in better operating performance.
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