在外租屋對大專院校的學生而言，是一種生活中常見的經驗，往往也是一個人獨立生活體驗的開始。從開始選擇便宜、便利，進階到安全及舒適，皆是一種學習的過程。然而大專院校因發展的歷史、定位及特色，皆不盡相同，因此校外租屋市場也衍生出不同的風格與需要。本研究以中部地區具代表性的東海及逢甲商圈為對象，比較兩商圈租屋者，對承租意願影響因素是否有所差異。本研究使用便利抽樣方法於東海及逢甲商圈進行問卷調查，總共回收有效問卷共282份。經因素分析後將承租意願影響因素分為「房東服務管理」、「租屋設備及機能」、「安全及衛生維護」、「鄰里環境品質」及「成本效益」五個構面。結果顯示，兩商圈中校外租屋者僅對「鄰里環境品質」有顯著差異。本研究再分析各構面之子題，結果發現：「房東服務管理」構面中「房東的品行行為端正」；「租屋設備及機能」構面中「租屋處生活機能便利」；「安全及衛生維護」構面中「管理者有經常巡查租屋處安全問題」、「租屋處裝有監視器」及「租屋處有管委會」；「鄰里環境品質」構面中「租屋處附近沒有嚴重噪音」、「租屋處附近沒有嚴重空氣汙染」及「租屋處有良好的鄰里關係」；在「成本效益」構面中「水電費計價合理」及「租金計價合理」皆有顯著差異。 Off-campus housing is an important experience for most college students. Nonetheless, off-campus housing demands vary, depending on the history, location, and characteristics of the colleges. This study, thus, aims to explore the factors that influence the off-campus housing rental intention between Tunghai and Feng Chia universities, the two universities located in distinct business districts of Taichung city. This study collected 282 valid questionnaires through survey method with convenient sampling. Factor analysis results showed that the five factors influencing off-campus housing rental intention included: landlord service management, equipment and function, safety and hygiene maintenance, external environment quality, and cost utility. The results also revealed that the factor “external environment quality” was weighted significantly differently while evaluating the off-campus housing alternatives between the students of the two universities.
