從廣州「獨立書店」 之空間經營模式與消費空間意涵 －論1200bookshop經驗

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Please use this identifier to cite or link to this item: http://140.128.103.80:8080/handle/310901/30895

Title:	從廣州「獨立書店」之空間經營模式與消費空間意涵－論1200bookshop經驗
Other Titles:	To discuss the spatial business model and consumer space of Guangzhou independent bookshop, by the experience of operating 1200bookshop
Authors:	劉曉鋒 LIU，XIAO-FENG
Contributors:	蘇睿弼 Su, Jui-Pi 建築學系
Keywords:	書店 bookshop
Date:	2018
Issue Date:	2018-11-07T04:41:04Z (UTC)
Abstract:	電子書、網上書店、高昂租金一度使得實體書店舉步維艱，業內一片哀聲，大批書店快速凋零倒閉。幾年前，在行業進入蕭條期後，人們不禁在思索實體書店究竟是否會消亡？正在探尋答案之際，轉型升級後的書店逆勢出現。新型的書店突破傳統書店的經營模式，融入創新元素，採取復合式經營，呈現出前所未有的生命力。書店將不再局限於書籍買賣的場所，也不只是閱讀空間，而衍變爲城市的公共文化空間，被賦予更多屬性，乃至成為城市文化地標。在過去的幾年，經歷了一次新陳代謝，大批傳統書店已經倒閉。如今，實體書店大不同幾年前的景象，已經擺脫了蕭條與悲壯，走上了快速發展道路，新的民營實體書店紛紛湧現。從傳統書店到新型書店，其物理空間如何衍變？隨著運營模式的轉換，經營空間如何建構？這種轉變將帶來什麼影響？作為消費空間，顧客的行為目的的背後是怎樣的空間意涵？這些都將是本論文試圖回答的問題。 E-books, online bookshops, high rents once made the physical bookshop struggling, The industry has lamented and large numbers of bookshops have quickly withered.A few years ago, after the industry entered a slump, people started to wonder whether the real bookshop would die out. While looking for answers, bookshop after transformation and upgrading also appeared in a contrarian direction.New bookshops break through the business model of traditional bookstores, Integrate innovative elements and adopt complex management to present unprecedented vitality.Bookstores are no longer limited to the location of books purchasing and selling, nor just reading spaces, but the public cultural spaces of cities, has been given more attributes, and even become a city cultural landmarks.In the past few years, after a metabolic, a large number of traditional bookshops have been closed down.Nowadays, the physical bookshop is different from the scene of a few years ago, They have already emerged from the depression and tragedy and have embarked on a rapid development path. New bookshop of private entities have emerged.How does the physical space evolve from the traditional bookshops to the new bookshops? With the transformation of operation model, how to construct the business space? What impact will this shift have?As a consumer space, what is the spatial meaning of the customer's behavioral purpose? These are the questions that the paper tries to answer.
Appears in Collections:	[建築學系所] 碩士論文

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