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    Please use this identifier to cite or link to this item: http://140.128.103.80:8080/handle/310901/5739


    Title: 跨領域技術整合的新創事業創新經營之探討
    Other Titles: A Study Of The Innovation Business Of A New Start-up Company Of Cross-field Technologies Integration
    Authors: 許宏銘
    Hsu, Hung- Ming
    Contributors: 謝登隆
    Hsien, Teng- Lung
    東海大學管理碩士在職專班
    Keywords: 破壞性創新;新創事業;技術整合;企業流程委外
    radical innovation;a start- up company;technologies integration;business processes outsourcing
    Date: 2006
    Issue Date: 2011-05-24T08:49:27Z (UTC)
    Abstract: 在自由化市場,全球化競爭與網路化社會的知識經濟時代下,已改變以往的競爭方式。現在跨國企業以全球化分工,使其產品更具競爭優勢。而且,技術變遷快與產品生命週期短,新創事業必需創新與具備技術整合能力,才能開拓市場的優勢與生存空間。本研究認為,為因應此種環境變化,對新創事業經營策略的瞭解與研究,將有利於協助國內新創事業對於資源與策略的選擇。另外,本研究提出以技術整合的企業流程委外與產業變革模型,將可改變傳統管理的思維,並對企業經營決策有所貢獻。本研究以台灣模具技術所發展出來的相關產業領域作為研究對象,透過實例與個案分析法來進行探索性研究,瞭解技術整合對經營策略之必要性與機會。本研究的幾個重要發現分別說明如下:一、科技愈發展,低階市場的破壞性創新,愈需技術整合。二、R&D委外訂單釋出,會使具技術整合的小型企業具有更多機會。三、零組件成本佔總成本比例很小,且不具規模經濟,則應委外採購。而零組件製造商透 過技術整合與企業流程委外,會有較高毛利。四、新創事業利用技術整合,創業初期以高毛利之低階產品為主,而中期則轉至研發高階 產品。五、在經濟全球化趨勢下,使台灣廠商更具承接具成長性的OEM委外訂單的機會。
    In a deregulated market, and under knowledge company era of global competition and net working social, Have been changed the competitive way before. Also, Based on a quick changes in technology and a short life of product, a new start-up company need to have innovation and technologies integration, to establish advantage on a new market and an existence.For this, to contribute the new start-up company for making decision on resource and strategy. The research draft resolution on business processes outsourcing and industry change model with technologies integration; This will subvert thinking of previous management and benefit a new start-up company.The research is intended for Taiwan tools industry. And use some studies to find any opportunities and necessities on integration business strategy with technologies.This research findings and conclusions are As Follows:(1)The technology gets more and more progressing, the radical innovation on low lever market need more technologies integration.(2)Smaller businesses with technologies integration will have more competitiveness when making R&D outsourcing.(3)When the components from a big size factory mad up a small proportion of the total cost and without economics of scale, then perform outsourcing, and the components will have a high gross profit by production with technologies integration and business processes outsourcing.(4)The technology integration-based start-up can develop the low-order product with higher profits in the initial stage, and develop the high-order product in the middle stage.(5)Taiwan manufacturers will have more opportunities to carry on growth orders of OEM outsourcing, under the trend of globalization.
    Appears in Collections:[企業管理學系碩士在職專班] 碩士論文

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